Is Campbell’s Soup Company’s GMO Announcement Hot or Cold?

WARNING: This product contains deoxyribonucleic acid (DNA). DNA is linked to a variety of diseases that affect both animals and humans. It is a risk factor for cancer and heart disease. Pregnant women are at very high risk of passing on DNA to their children.

Yesterday, January 7, 2015, the Campbell’s Soup Company announced that it wants federal legislation for mandatory labeling of products containing GMO ingredients. Scientists create GM foods through transgenic methods or other gene manipulation. Organisms that have had their genes altered are termed Genetically Modified (GM or GMO).

Campbell Soup Company (NYSE: CPB) today announced its support for the enactment of federal legislation to establish a single mandatory labeling standard for foods derived from genetically modified organisms (GMOs).

Should a national standard fail, Campbell said that they were willing, in order to be completely transparent, to go it alone. “Campbell is prepared to label all of its U.S. products for the presence of ingredients that were derived from GMOs…”

They pointed out that the reason for this action was not because they felt GE ingredients were unsafe.

We are comfortable using these genetically modified crops because scientists and the FDA, who have been studying genetic engineering for many years, agree that food ingredients made with these methods are safe and aren’t different from other ingredients. Click here to learn more.

Nonetheless they said they thought people wanted to know.

We are operating with a “Consumer First” mindset. We put the consumer at the center of everything we do….We have always believed that consumers have the right to know what’s in their food. GMO has evolved to be a top consumer food issue reaching a critical mass of 92% of consumers in favor of putting it on the label.

Never mind that the 92% poll number comes from people being prompted specifically about GMOs. The number nosedives to a rockbottom 7% when people were asked what should be listed on a food label. Heck, 80% of people polled want mandatory labeling of DNA when they are asked directly if DNA in their food should be labeled (thus the warning label at the top on the page).

“Despite the $29 billion organic food industry claiming the majority of the public wants labels about genetic modification on food, a scant 7 percent mentioned GM ingredients when they were asked what is important for them to read on a label,” Hank Campbell, now the President of the American Council on Science and Health, wrote in Science 2.0. I don’t mean to belittle people on this issue. I want to make the point that people are more interested in their daily affairs but when prompted they want a lot of stuff. They say they want more legroom when flying, but when they purchase airline tickets they vote with their wallets. They want it labeled if it doesn’t cost them anything.

“Despite the $29 billion organic food industry claiming the majority of the public wants labels about genetic modification on food, a scant 7 percent mentioned GM ingredients when they were asked what is important for them to read on a label.”

Campbell’s example of label. “Partially produced with genetic engineering. For more information about GMO ingredients visit www.whatsinmyfood.com”

Why should I, or you, care about labels on Campbell’s Soup products? What does a food label campaign have to do with the environment? Agriculture, the raising of our food and fiber, occupies nearly 40% of earths’ 13 billion hectares of land. The addition of pesticides or fertilizers (whether organic or conventional all farms use some form of both) can result in runoff that can foul our waters. GE crops use less fertilizer, less land, less pesticide. A technology that has not caused so much as a tummy-ache (nocebo effects notwithstanding) and has freed up land with less runoff of fertilizer or pesticide ought to be embraced not shunned by every environmentalist. GMO labeling has had a chilling effect on sales in Europe, virtually vegetable non gratin there (pun intended).

More information:
Campbell Announces Support for Mandatory GMO Labeling (http://www.businesswire.com/news/home/20160107006458/en/)
The Choices behind our Food (http://www.whatsinmyfood.com/the-choices-behind-our-food/)
Why we support mandatory national GMO labeling (http://www.campbellsoupcompany.com/newsroom/news/2016/01/07/labeling/)
Food from Genetically Engineered Plants (http://www.fda.gov/Food/FoodScienceResearch/GEPlants/default.htm)

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